- "With the magic words "Cure Up♥RaPaPa!", two worlds will now be connected!"
– Phrase from the website
Mahou Tsukai Pretty Cure! (魔法つかいプリキュア！ Mahō Tsukai Purikyua!?), officially translated as "Maho Girls Pretty Cure!", is a Japanese magical girl anime series produced by Toei Animation and the thirteenth instalment in Izumi Todo's Pretty Cure franchise. It started airing on February 7, 2016, succeeding Go! Princess Pretty Cure in its initial timeslot. The characters designs were designed by Miyamoto Emiko while the head writer for this series is Murayama Isao. The series' motifs are witches, gemstones and holding hands while the sub motifs are love, justice, dreams and friendship.
The trademark for this series was filed on October 6, 2015 , but was trademarked once again on November 4, 2015 with the official translation of the series on the rainbow of the logo. It was confirmed on November 26 when Toei and Asahi set up the websites.
Asahina Mirai, a soon-to-be student in junior high, witnesses an object fall from the sky one night during spring break. Excitedly exclaiming that it could be a witch, Mirai sets off the next morning with her beloved toy teddy bear Mofurun to search the park. At the park, Mirai witnesses a girl soaring through the air on a broom. Excited and curious, Mirai barrages the girl with questions. The young witch introduces herself as Riko and explains that she's come to the "No Magic" World to search for certain objects. The two girls notice that they're wearing similar pendants. Meanwhile, Batty, a companion of Dokurokushe the Wizard of Darkness, appears in front of Mirai and Riko! Batty demands that Riko hand over the "Linkle Stone Emerald", which Riko herself had been looking for. To make things worse, Batty uses dark magic to create a monster known as a Yokubaru! Mirai, Riko, and Mofurun join hands. With the magic words "Cure Up RaPaPa!", their pendants shines a magical light over them! The legendary witches "Pretty Cure" are born!
Asahina Mirai (朝日奈みらい Asahina Mirai?) / Cure Miracle (キュアミラクル Kyua Mirakuru?)
Mirai is a thirteen year old girl who is just about to enter her second year in middle school. She's strange, lovely, funny and an energetic girl who is interested in many things. Now that she can transform into a Pretty Cure, Mirai is given the opportunity to attend a "magic school". Her goal is to study the magic she loves and to gain Riko's admiration. Her alter ego is the legendary witch, Cure Miracle whose theme color is pink.
Izayoi Riko (十六夜リコ Izayoi Riko?) / Cure Magical (キュアマジカル Kyua Majikaru?)
Riko is a thirteen year old girl who attends a magic school. Although she is great at studying, her magic is very weak so she hopes to become a respectable witch in the future. Living together with Mirai, her life become bright and a little more worrisome. While searching for the jewel "Link Stone Emerald" in the "No Magic" World, she met Mirai. Her alter ego is the legendary witch, Cure Magical whose theme color is purple.
Ha-chan (はーちゃん Hā-chan?) / Hanami Kotoha (花海ことは Hanami Kotoha?) / Cure Felice (キュアフェリーチェ Kyua Feriche?)
Ha-chan is a mysterious baby-like fairy who lives within the Linkle Smartbook. Her alter ego is Cure Felice, whose theme color is green.
Mofurun (モフルン Mofurun?)
Mofurun is a toy teddy bear Mirai received from her grandmother, Kanoko, when she was a little girl. Being extremely important to her, Mofurun goes everywhere with Mirai. When Mirai and Riko became Pretty Cure, Mofurun gained the miraculous ability to talk! She is able to have a good sense of magic and she ends her phrases with "~mofu".
Dokurokushe (ドクロクシー Dokurokushī?)
The wizard of darkness who seeks the "Linkle Stone Emerald" to plunge the world into darkness. He is a wizard shrouded in mystery. It is revealed in episode 21 that Dokurokushe is in fact Kushe, someone who used to be a professor at Magic School. He became Dokurokushe when he experimented with too much Dark Magic.
Batty (バッティ Batti?)
A bat like man underling created by Dokurokushe. He encounters the Pretty Cure when he searches for the "Linkle Stone Emerald". Always a polite gentleman, but he will do what it takes to obtain the "Linkle Stone Emerald". He was turned back into a bat in episode 21 when he tried to to grab the Linkle Stone Emerald in episode 20.
Sparda (スパルダ Suparuda?)
Another underling created by Dokurokushe who is a spider like woman. She is a tactician who sets traps to lure the Pretty Cure to search for the "Linkle Stone Emerald". She was turned back into a spider in episode 16 when she fused herself into a Yokubaru to fight against the Cures.
Gamettsu (ガメッツ Gamettsu?)
One of Dokurokushe's created underlings who is a turtle soldier like man. Even though he seeks the "Linkle Stone Emerald" for Dokurokushe, he's more fired up to beat up the Pretty Cure as a dignified soldier. He was turned back into a turtle in episode 18 when he powered himself up to fight the Cures.
Yamoh (ヤモー Yamō?)
Dokurokushe's right hand gecko like man who he created. As only he is able to sense Dokurokushe's will, he's the one who sends out Batty, Sparda, and Gamettsu. He finds out where the "Linkle Stones" are through divination. He was absorbed into Dokurokushe in episode 21, thus causing him to disappear. In episode 22, Yamoh reappears with a slight design change. Yamoh is later defeated in episode 26 by Cure Felice and turned back into a gecko.
Never Ending Chaos
Labut (ラブー Rabū?)
A mysterious genie who came from a golden lamp in the No Magic World. He is sly and has no memory of why he exists and why he was awakened. He brought Yamoh back to life in episode 22.
Shakince (シャーキンス Shākinsu?)
Shakince is a monster who is awakened from a stone statue. He is a follower of Deusmast, the never ending chaos. He executes his missions while speaking like a soldier. He ends his sentences with "~teki".
Yokubaru (ヨクバール Yokubāru?)
The monsters for this season who are made by dark magic. It has another form known as the Donyokubaru (ドンヨクバール Donyokubāru?) which can only be created by the generals of Deusmast.
Kouchou (校長 Kōchō?)
The principal of "Magic School" who is the greatest magician of the "Magic World". When he saw Mirai and Riko transform into Pretty Cure, he proposes that Mirai attends "Magic School".
- Linkle Stones (リンクルストーン Rinkuru Sutōn?): The jewel-like collectable items for this season that they insert into the transformation item. There are four gold stones that protect the Linkle Stone Emerald within its center and seven silver stones that support the Linkle Stone Emerald. Mirai and Riko's Linkle Stone Dia both count as one stone.
- Linkle Sticks (リンクルステッキ Rinkuru Sutekki?): The main weapon that Cure Miracle and Cure Magical use when in battle. They are an item that never existed until it was materialised after responding to Cure Miracle and Cure Magical's feelings.
- Linkle Smartbook (リンクルスマホン Rinkuru Sumahon?): The device that Ha-chan resides within. The Linkle Smartbook became her transformation item to transform into Cure Felice when she became Hanami Kotoha.
- Flower Echo Wand (フラワーエコーワンド Furawā Ekō Wando?): The main weapon that Cure Felice uses in battle. She can perform the attack, Emerald Reincarnation if she uses this weapon.
- Rainbow Carriage (レインボーキャリッジ Reinbō Kyarijji?): The white carriage that Mofurun created in episode 29. It serves as the item that the Cures use to perform Extreme Rainbow.
- Magic Wands (魔法の杖 Mahō no Tsue?): The magic wand that the students of Magic School use to perform spells.
- Magic Broom (魔法のほうき Mahō no Hōki?): The pink broom that is used by the people of the Magic World as a way of transportation.
- Magic School (魔法学校 Mahō Gakkō?): The main school of the series that Riko attends. Mirai later joins the school early on in the series but only for the supplementary classes in the spring break.
- Magic World (魔法界 Mahō Kai?): The world where the Magic School resides.
- No Magic World (ナシマホウ界 Nashimahou Kai?): The world where Mirai lives.
- Magic Shopping Street (魔法商店街 Mahō Shōtengai?): The magical street located in the Magic World.
- Mermaid Village (人魚の里 Ningyo no Sato?): The village located in the Magic World. It is the village for the mermaids and merman.
- Tsunagi First Middle School (津成木第一中学校 Tsunagi Daiichi Chūgakkō?): The school that Mirai attends. Riko later transfers to the school in episode 11.
- Mahou Tsukai Pretty Cure! is the first Pretty Cure season to have kanji and hiragana in its title, but is the fifth series to have a Japanese title after Futari wa Pretty Cure, Futari wa Pretty Cure Max Heart, Futari wa Pretty Cure Splash Star, and Doki Doki! Pretty Cure. It is followed by KiraKira☆Pretty Cure A La Mode.
- Mahou Tsukai Pretty Cure! is the third season after Happiness Charge Pretty Cure! and Go! Princess Pretty Cure to have a form changing motif.
- Mahou Tsukai Pretty Cure! is the first season to begin with a pink and purple duo. The other seasons that started with a duo were either black and white, pink and white or pink and blue in color scheme.
- Mahou Tsukai Pretty Cure! is the fifth series where the two main Cures must be together to transform, after Futari wa Pretty Cure and its sequel Max Heart, Futari wa Pretty Cure Splash Star and Suite Pretty Cure♪.
- Mahou Tsukai Pretty Cure! is the first season where not only do the Cures names both start with the letter "M" but they both end with the sound "cle". This is however broken when Cure Felice joins the team in episode 22.
- Mahou Tsukai Pretty Cure! is the fourth season after Fresh Pretty Cure!, Heartcatch Pretty Cure! and Doki Doki! Pretty Cure to have a baby-like mascot. Unlike those three seasons, Ha-chan grows up to be the same age as the Cures.
- Mahou Tsukai Pretty Cure! is the first series where there are two main schools in the series - a magic school in a different realm and a middle school on Earth.
- Mahou Tsukai Pretty Cure! is the first series where the Cures share the same exact hair accessories.
- Mahou Tsukai Pretty Cure! is the fifth series after Futari wa Pretty Cure, its sequel Futari wa Pretty Cure Max Heart, Futari wa Pretty Cure Splash Star, Yes! Pretty Cure 5 and its sequel Yes! Pretty Cure 5 GoGo! where the Cures hair color is basically the same in both forms.
- Mahou Tsukai Pretty Cure! is the first season where all three Cures of the show have a growth spurt when they transform into their Cure form.
- However, Mahou Tsukai! is the second season overall where the Cures undergo a growth spurt during transformation after Doki Doki! Pretty Cure with Madoka Aguri to Cure Ace.
- The Pretty Cure in this season are not known as legendary warriors, but as legendary witches instead.
- The sub themes of this season are themes that appeared in the seasons before Mahou Tsukai!.
- Mahou Tsukai Pretty Cure! is the third season where the girls' eye shape changes when they become Pretty Cure after Futari wa Pretty Cure and its sequel Max Heart.
- Mahou Tsukai Pretty Cure! is the fourth season where the main mascot is the transformation item. Preceded by Futari wa Pretty Cure/Max Heart, Futari wa Pretty Cure Splash Star, and Doki Doki! Pretty Cure.
- However, Mahou Tsukai Pretty Cure! is the first season where the mascot doesn't change into a device during the Cures' transformation but stays in her normal form instead.
- Mahou Tsukai Pretty Cure! is the first season where the Cures' voice actresses sing the ending songs.
- Mahou Tsukai Pretty Cure! is the second season where there is more than one main transformation, after Futari wa Pretty Cure Splash Star with Hyuuga Saki going from Cure Bloom to Cure Bright and Mishou Mai going from Cure Egret to Cure Windy.
- Mahou Tsukai Pretty Cure! is the third season after Yes! Pretty Cure 5 (GoGo!) and Smile Pretty Cure! to have a green Cure.
- Mahou Tsukai Pretty Cure! is the second season to have three Cures after Futari wa Pretty Cure Max Heart. However, it is the first season to have three Cures if Shiny Luminous is not counted as being a Cure.
- Mahou Tsukai Pretty Cure! is the first season where the first opening and ending songs for the series are not added to the first Vocal Album.
- Mahou Tsukai! is also the first season in the franchise to not have a second Vocal Album. It is instead replaced by a Drama and Character Song Album.
- Mahou Tsukai Pretty Cure! is the third season to have a new opening, with the first two seasons being Fresh Pretty Cure! with Let's! Fresh Pretty Cure! ~Hybrid ver.~, and Suite Pretty Cure♪ with La♪ La♪ La♪ Suite Pretty Cure♪ ~∞UNLIMITED ver.∞~.
- Mahou Tsukai Pretty Cure! is the first season where its second opening and ending premiere in the first week of July instead of August.
- Mahou Tsukai Pretty Cure! is the first season where the majority of Cures come from a different world.
- However, it's the second season to have two Cures who come from a different world, preceded by Suite Pretty Cure♪.
- Mahou Tsukai Pretty Cure! is the second season where a mascot becomes a Cure, preceded by Yes! Pretty Cure 5 GoGo!. It is however, the first season if Milky Rose isn't counted as a Cure.
- Mahou Tsukai Pretty Cure! is the second season to have a villain who is a mascot, after Suite Pretty Cure♪.
- Mahou Tsukai Pretty Cure! is the fifth season to not have a tomboyish Cure, after Fresh Pretty Cure!, Doki Doki Pretty Cure!, Happiness Charge Pretty Cure!, and Go! Princess Pretty Cure.
- Mahou Tsukai Pretty Cure! is the first season to have more than two ending songs.
- Mahou Tsukai! is the first season to have more than two eyecatches.
- Mahou Tsukai! is the third season to have 50 episodes. The first two being Fresh Pretty Cure! and Go! Princess Pretty Cure!.
- Mahou Tsukai! is the only season since Heartcatch Pretty Cure! where none of the Cures have the kanji for "river" ("kawa/gawa") in their surnames.
- Mahou Tsukai Pretty Cure! is the seventh season where the Cures are seen in their civilian clothes at the start of their transformation. However, this only applies to the "Miracle・Magical・Jewelryle!" sequence.
- Mahou Tsukai Pretty Cure! is the second season where the Cures are seen grown up, preceded by Go! Princess Pretty Cure.
- Mahou Tsukai Pretty Cure! is the first season where a Cure from a different season makes a cameo appearance, with Usami Ichika from KiraKira☆Pretty Cure A La Mode appearing during the last episode.
Please refer to the main page Mahou Tsukai Pretty Cure! Merchandise for more information.