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|Season||HUGtto! Pretty Cure|
|First Appearance||HuPC01 (silhouette)|
HuPC08 (Full appearance)
|Japanese Voice Actor||Morita Junpei|
George Kurai (ジョージ・クライ Jōji・Kurai?), also known as President Kurai (プレジデント・クライ Purejidento・Kurai?), is the main villain of HUGtto! Pretty Cure and the head of the Criasu Corporation. George dreams of creating a world where everyone is eternally happy. To achieve his goal, George sends out his subordinates to get the Mirai Crystals.
At first, before returning as president of Criasu in episode 23, George's position was taken by a shadow of himself. This version is shown to have long grey hair and bright red eyes. In this time as George wandered around Hagukum, he wore a white top with black pants and shoes.
After making his return George wore more formal clothing composed of a white top with a pale yellow design lining the neck and a pair of black pants with indigo fabric lined in gold wrapped around his waist. His dark indigo point-toe boots have silver detail and a yellow gem sewn to the middle. Over his outfit is a pale blue jacket with indigo designed lining and three sets of straps at the middle. The lapel is black and has a yellow gem on each corner to match his sleeve cuffs. On the left shoulder is a pad with a silver button, while the right shoulder gains a black and gold section attached to an indigo pleat fabric and cape. He has black hair and small eyes. His face makes him appear tired and aged.
George is a gentle and kind man and always holds a book with him. He confesses to Hana that his dream is a future where everyone is smiling. He aims to achieve this dream by freezing time so that nothing can move forward and happiness stays static.
As seen in episode 23, George has the power of turning the Tomorrow Powerer of the Mirai Crystals and the PreHearts into darkness. He uses this power to freeze time to ensure everyone has eternal happiness.